| Area: |
Integrated
Marketing Communications
Brand & Marketing Performance Management
|
| Special
Responsibility: |
Chairperson - International
Relations/Affairs
|
| Education: |
PGDM from IIM Calcutta
B Tech Chemical Engineering from IIT, Kanpur
|
| Work
Experience: |
Academic
Experiece - 8 Years |
| |
Industry Experience -
28 Years |
| Area
of Interests: |
Teaching Interests
• Brand & Marketing Performance
Management
• Integrated Marketing
• Strategic Marketing
• International Marketing
|
| |
Research Interests
• Marketing strategy
• Tangible and Intangible value drivers
of Brand & marketing performance
|
| |
Consulting Interests
• Marketing Strategy, Internal Marketing
|
Phone: +912717308250
E-mail: naval@micamail.in
Web page: www.mica-india.net